The International Journal on Commerce, Management, Tourism and Home Science (IJCMTH)

ISSN 3139-4396

21. IMPACT OF GENERATIVE AI ON CONSUMER BUYING BEHAVIOUR

Authors: Dr. P. VENKATARAMAN, Assistant Professor, Department of Commerce, Kaamadhenu Arts and Science College (Autonomous), Sathyamangalam. (Author)

Journal Name :IJCMTH

ISSN :3139-4396

Volume and Issue : Vol.1|Issue 2

Publication Month and Year : September-2026

Published Paper URL : https://journal.ijcmth.com/index.php/main/article/view/48

DOI : 10.67851/ijcmth.vol.1.issue.2.017

Published Paper PDF: Click here

22. IMPACT OF DIGITAL BANKING ON CUSTOMER BANKING BEHAVIOUR

Authors: Mr.G.K.KAVIARASU, Part Time Research Scholar, PG and Research Department of Commerce, Erode Arts and Science College (Autonomous), Erode - 9., Dr. S. VIJAYA LAKSHIMI, Assistant Professor, PG and Research Department of Commerce, Erode Arts and Science College (Autonomous), Erode – 9 (Author)

Journal Name :IJCMTH

ISSN :3139-4396

Volume and Issue : Vol.1|Issue 2

Publication Month and Year : September-2026

Published Paper URL : https://journal.ijcmth.com/index.php/main/article/view/47

DOI : 10.67851/ijcmth.vol.1.issue.2.016

Published Paper PDF: Click here

23. A STUDY ON ROLE OF AI CHATBOTS IN HUMAN RESOURCE MANAGEMENT AND EMPLOYEE SUPPORT

Authors: Mr.R. MANIKANDAN, Research Scholar, Department of Corporate Secretaryship, Kongu Arts and Science College, Nanjanapuram , Erode - 638 107, Dr. K.K.A. ALAGUAPPAN, Associate Professor &Head , Department of Corporate Secretaryship, Kongu Arts and Science College, Nanjanapuram, Erode - 638 107 (Author)

Journal Name :IJCMTH

ISSN :3139-4396

Volume and Issue : Vol.1|Issue 2

Publication Month and Year : September-2026

Published Paper URL : https://journal.ijcmth.com/index.php/main/article/view/46

DOI : 10.67851/ijcmth.vol.1.issue.2.015

Published Paper PDF: Click here

24. A HYBRID ARTIFICIAL INTELLIGENCE AND MATHEMATIC OPTIMIZATION APPROACH FOR TRANSPORTATION OPTIMIZATION IN SUPPLY CHAIN MANAGEMENT

Authors: Ms. M. KAMALI, Assistant Professor, Department of Mathematics CA, Sri Vasavi College (SFW), Erode. (Author)

Journal Name :IJCMTH

ISSN :3139-4396

Volume and Issue : Vol.1|Issue 2

Publication Month and Year : September-2026

Published Paper URL : https://journal.ijcmth.com/index.php/main/article/view/45

DOI : 10.67851/ijcmth.vol.1.issue.2.014

Published Paper PDF: Click here

25. IMPACT OF ARTIFICIAL INTELLIGENCE IN ACCOUNTING AND AUDITING

Authors: Dr.S. SARATHA, Assistant Professor of Commerce, PG and Research Department of Commerce, Erode Arts & Science College (Autonomous),Erode- 638009., Mrs. G. PREETHA, Ph.D. Research Scholar, Department of Commerce, Erode Arts & Science College (Autonomous),Erode- 638009. (Author)

Journal Name :IJCMTH

ISSN :3139-4396

Volume and Issue : Vol.1|Issue 2

Publication Month and Year : September-2026

Published Paper URL : https://journal.ijcmth.com/index.php/main/article/view/44

DOI : 10.67851/ijcmth.vol.1.issue.2.013

Published Paper PDF: Click here